NEW YORK: Nathan’s Famous, Inc., the American tradition serving New York favorites for more than 100 years, has announced it has signed a licensing, manufacturing and distribution agreement with Mezzan Holding KSC, one of the largest manufacturers and distributors of food, beverage, FMCG and pharmaceutical products in the Gulf. This partnership further solidifies Nathan’s Famous’ commitment to the Middle East through the manufacturing and distribution of Halal Nathan’s Famous products.
“We believe our partnership with Mezzan provides a wealth of advantages for the Nathan’s Famous brand in and around the Gulf region, from growth opportunity to the ability to provide quality Halal product to our fans in the region,” said James Walker, SVP, Restaurants.
“Through its storied history, Mezzan has worked with some of the world’s best-known consumer manufacturers to bring their products to the GCC, and we’re thrilled to add Nathan’s to the distinguished list of brands and expand our reach throughout the UAE and beyond.
“Mezzan Holding KSC subsidiary, Khazan Meat Factory, will produce 5-piece pack and 8-piece pack of hot dogs for both retail and food service vendors in the region. Khazan is recognized as the leading brand in the region, and is known for its state-of-the-art meat production division that features locally manufactured, fresh and premium Halal ingredients. Coupled with Mezzan’s far-reaching distribution abilities via its subsidiaries, its long-standing relationships with private and cooperative supermarkets and food services customers including multinational fast food chains, we believe this partnership sets Nathan’s Famous on a fast track for growth in the Gulf Region.”
“We are very excited to be partnering with Nathan’s Famous as their distributor for the region,” states Lindsay Wakefield, commercial director Mezzan Holding. “With Nathan’s strong heritage in the USA and Mezzan’s manufacturing, marketing and distribution footprint in the region, this partnership will allow Middle East consumers to enjoy the flavor of New York locally. Mezzan’s expertise in the region will ensure the hot dog range available locally is 100% Halal to suit our local consumer needs.”
Nathan’s is a Russell 2000 Company that currently distributes its products in 50 states, the District of Columbia, Puerto Rico, the U.S. Virgin Islands, Guam, and 11 foreign countries through its restaurant system, foodservice sales programs and product licensing activities. Last year, over 700 million Nathan’s Famous hot dogs were sold. Nathan’s was ranked #22 on the Forbes 2014 list of the Best Small Companies in America and was listed as the Best Small Company in New York State in October 2013. For additional information about Nathan’s, please visit our website at www.nathansfamous.com.